{"product_id":"equip-prime-bar","title":"Equip | Prime Bar","description":"\u003cp\u003ePrime Bar is a dessert-style protein bar offering 20g of protein from grass-fed beef protein and collagen. Available in Chocolate, Mixed Berry, and Peanut Butter, as single bars or boxes of 12. Naturally sweetened with dates and honey and made with real-food ingredients.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e20g of protein from grass-fed beef protein and collagen\u003c\/li\u003e\n\u003cli\u003eMade with real-food ingredients, including colostrum\u003c\/li\u003e\n\u003cli\u003eNaturally sweetened with dates and honey\u003c\/li\u003e\n\u003cli\u003eNo artificial ingredients, seed oils, or dairy\u003c\/li\u003e\n\u003cli\u003eSoft, chewy, fudgy texture with a dessert-like taste\u003c\/li\u003e\n\u003cli\u003eThird-party tested for heavy metals, microplastics, glyphosate, and more\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch4\u003eFAQs\u003c\/h4\u003e\u003cp\u003e\u003cstrong\u003eWhat are the ingredients in Prime Bar?\u003c\/strong\u003e\u003cbr\u003eIngredients vary slightly by flavor. Ingredients include grass-fed beef protein, collagen, colostrum, tallow, dates, honey, and cocoa butter.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy a beef protein bar?\u003c\/strong\u003e\u003cbr\u003eBeef protein offers a complete, bioavailable amino acid profile and is easier on the gut than common alternatives like whey, milk isolates, soy, or pea protein. Prime Bar provides 20g of pasture-raised beef protein and collagen, along with colostrum to support gut health, immunity, and recovery.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat makes Prime Bar different from other protein bars?\u003c\/strong\u003e\u003cbr\u003ePrime Bar provides 20g of grass-fed beef protein and collagen, with no seed oils, lecithins, refined sugar, or artificial binders.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDoes it taste like beef?\u003c\/strong\u003e\u003cbr\u003eNo. Prime Bar has a soft, rich dessert-style taste, with flavor from ingredients like cocoa butter, honey, and dates.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy was Prime Bar made?\u003c\/strong\u003e\u003cbr\u003ePrime Bar was developed through 18 months of testing and reformulation to combine grass-fed beef protein, collagen, and colostrum in a chewy, fudgy bar without synthetic binders, dairy isolates, or seed oils.\u003c\/p\u003e","brand":"Equip Foods","offers":[{"title":"Single \/ Chocolate","offer_id":52986819477786,"sku":"210000003632","price":4.5,"currency_code":"USD","in_stock":false},{"title":"Single \/ Mixed Berry","offer_id":52986819510554,"sku":"210000003634","price":4.5,"currency_code":"USD","in_stock":true},{"title":"Single \/ Peanut Butter","offer_id":52986819543322,"sku":"210000003633","price":4.5,"currency_code":"USD","in_stock":true},{"title":"Box of 12 \/ Chocolate","offer_id":52986819576090,"sku":"210000003629","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Box of 12 \/ Mixed Berry","offer_id":52986819608858,"sku":"210000003631","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Box of 12 \/ Peanut Butter","offer_id":52986819641626,"sku":"210000003630","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/3962\/7034\/files\/PDP_PrimeBar_Choc1_3.png?v=1791232129","url":"https:\/\/b1stshop.com\/products\/equip-prime-bar","provider":"B1st Nutrition","version":"1.0","type":"link"}