Equip | Prime Bar
Equip | Prime Bar
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What's Inside
What's Inside
Beef tallow Clean
What it is: Rendered beef fat.
Why it's used: Used for cooking and frying, and in skincare.
Our take: Clean. A go-to for us.
See every B1st product with this →Collagen peptides Clean
What it is: Protein from animal connective tissue, broken down so it mixes easily.
Why it's used: Adds protein to powders, drinks and bars.
Our take: Clean. A go-to for us.
See every B1st product with this →Colostrum Clean
What it is: The first milk a cow produces after giving birth.
Why it's used: Used as a whole-food supplement ingredient.
Our take: Clean. A go-to for us.
See every B1st product with this →Dates Clean
What it is: Naturally sweet dried fruit.
Why it's used: Sweetens and binds bars and snacks.
Our take: Clean. A go-to for us.
See every B1st product with this →Cocoa / cacao Clean
What it is: Ground cacao beans.
Why it's used: Gives products real chocolate flavor.
Our take: Clean. A go-to for us.
See every B1st product with this →Honey Clean
What it is: Nectar that bees turn into a natural sweetener.
Why it's used: Adds sweetness and flavor.
Our take: Clean. Contains sugar.
See every B1st product with this →Tiers apply to food, drinks and supplements. Ingredient glossary →
Description
Description
Prime Bar is a dessert-style protein bar offering 20g of protein from grass-fed beef protein and collagen. Available in Chocolate, Mixed Berry, and Peanut Butter, as single bars or boxes of 12. Naturally sweetened with dates and honey and made with real-food ingredients.
- 20g of protein from grass-fed beef protein and collagen
- Made with real-food ingredients, including colostrum
- Naturally sweetened with dates and honey
- No artificial ingredients, seed oils, or dairy
- Soft, chewy, fudgy texture with a dessert-like taste
- Third-party tested for heavy metals, microplastics, glyphosate, and more
FAQs
What are the ingredients in Prime Bar?
Ingredients vary slightly by flavor. Ingredients include grass-fed beef protein, collagen, colostrum, tallow, dates, honey, and cocoa butter.
Why a beef protein bar?
Beef protein offers a complete, bioavailable amino acid profile and is easier on the gut than common alternatives like whey, milk isolates, soy, or pea protein. Prime Bar provides 20g of pasture-raised beef protein and collagen, along with colostrum to support gut health, immunity, and recovery.
What makes Prime Bar different from other protein bars?
Prime Bar provides 20g of grass-fed beef protein and collagen, with no seed oils, lecithins, refined sugar, or artificial binders.
Does it taste like beef?
No. Prime Bar has a soft, rich dessert-style taste, with flavor from ingredients like cocoa butter, honey, and dates.
Why was Prime Bar made?
Prime Bar was developed through 18 months of testing and reformulation to combine grass-fed beef protein, collagen, and colostrum in a chewy, fudgy bar without synthetic binders, dairy isolates, or seed oils.
Ingredients
Ingredients
Ingredients vary slightly by flavor and include grass-fed beef protein, collagen, colostrum, tallow, dates, honey, and cocoa butter. Delivers 20g of complete protein.
Always refer to the product label for the most current ingredient and nutrition information.
Benefits
Benefits
- Provides 20g of protein from grass-fed beef protein and collagen
- Described as gut-friendly and bloat-free
- Includes colostrum to support gut health, immunity, and recovery
- Provides a satisfying, nutrient-dense protein source for anytime use
Features
Features
- Available in Chocolate, Mixed Berry, and Peanut Butter
- Available as a single bar or box of 12
- No whey, milk isolates, seed oils, lecithins, fiber syrups, or gluten
- No refined sugar or artificial ingredients
- Made with real-food ingredients
- Third-party tested for heavy metals, microplastics, glyphosate, and more
Directions & Warnings
Directions & Warnings
Warnings:
Products may soften or melt in warm temperatures. Store in a cool, dry place and avoid leaving in the sun.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
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